MAKING QUALITY, URBAN TREE PLANTING
ENGAGING and memorable
We help responsible brands build customer loyalty through local tree plantings and engaging marketing campaigns.
Transform your city's future while amplifying
your brand.
Every tree we plant tells your story of local impact. We help responsible brands turn their marketing budgets into lasting legacies by planting trees where your community needs them most.
But we don't just plant trees – we cultivate connections. Our campaigns turn each planting into an opportunity for authentic brand engagement, creating moments that bring your brand to life.
join our upcoming dallas campaign
Boost your brand through local tree-planting merch that cools our city.
THE COOLEST BAG IN DALLAS CAMPAIGN: EARTH DAY 2025
Your Benefits:
- Co-Launch with NorthPark: built-in visibility with physical campaign showcases in mall
- Zero Net Cost Marketing: Pre-purchase totes, sell them, no net out of pocket costs
- Bags Only Sold at Partnering Locations: No online bag sales, campaign creates additional foot traffic to your store
- No-Hassle Earth Day 2025 Win: Align with Earth Day 2025 through an instantly-ready sustainability initiative
- Green Recognition: Be part of the local movement to grow Dallas's urban forest
- Done-for-You Campaign: We manage the comprehensive city-wide campaign & highlight you as a partner
- Local Tree Planting: all trees to be planted locally in Dallas
We understand THAT DOING RIGHT BY YOUR BUSINESS AND THE ENVIRONMENT CAN BE CHALLENGING. WE’RE HERE TO HELP.
Our goal is not just to plant your trees and execute unique and impactful campaigns. Our interactive strategies also create spaces for your audience to make deeper connections with your brand around something truly meaningful: trees.
We are bridging marketing and nature to create a direct relationship between your brand and customers that is rooted in real life experiences.
Ultimately, through this conscious and interactive marketing approach, you not only build a meaningful relationship with your customers but also create opportunities for them to form relationships with each other based on mutual interests.
Plant a tree, create a community
Plant a tree, create a community
HERE’S HOW IT WORKS
Strategy
You tell us your tree planting and marketing goals. We’ll secure the perfect tree planting location and build a few campaign models for using trees as an out-of-home (billboards and outdoor signage) marketing channel.
Execution
We’ll take care of tree selection, planting layout and installation. We’ll also design the campaign, program it and execute it. All we need from you is your sign-off along the way.
MEASUREMENT
We’ll send campaign reports and deep-dives to give you a detailed view into KPIs and ROI. You’ll also receive a detailed impact summary for your planting.
who we work with
Brands with physical
or online stores
Trees in a strategic, high-traffic area act as geofencing anchors that, along with intriguing visual aids, bring people on an interactive journey that seamlessly engages them with trees and your brand, driving in-store visits.
-
An example of engagement would be: visit multiple campaign trees to unlock exclusive sales or enter a social media sweepstakes. Tree visits also educate audience on the ways your trees are benefiting them.
Extend your brand’s exposure into the neighborhood and people’s lives in a fun, unique, and tangible way that drives in-store visits.
Geofencing can be used to increase traffic to certain stores looking to run flash sales or promotions. This would meaningfully extend reach beyond physical stores to help boost foot traffic.
THEME
PARKS
Want to encourage more season pass sales? Create a new and exclusive park experience for season pass holders that takes them on a scavenger hunt using trees.
-
Season pass holders are able to unlock special deals and learn about the park’s tree planting achievements. Using geofencing, non-season pass holders can be alerted about this secret experience when they’re near an anchor tree and encouraged to upgrade their pass.
As guests walk by certain areas, they get push notifications to re-route traffic to less busy attractions, drive location-specific sales, and notify only those in a certain area of safety and logistical information, rather than sending a mass notification to all guests.
You can even extend this interactive park experience beyond your gates and into guests’ everyday lives.
Stay top of mind through fun interactions with your brand.
Festivals &
Sporting Events
Event participants use your tree geofencing campaign to unlock access to secret event bonuses, perks or to effectively navigate your festival or event.
-
Event participants who visit multiple campaign trees unlock exclusive experiences, perks, or enter a social media sweepstakes for a chance to win. Tree visits also educate audience on the ways your trees are benefiting them and their event experience.
Geofencing can also be used throughout the event to send notifications to drive traffic to certain areas.
For example: “You’re a 15 minute walk from Stage B where XX will be performing in 30 minutes. Start heading that way!”
A few examples
A few examples
annual conference
Curating an inviting and calming conference lounge space filled with real trees and pre-recorded music created by the trees themselves. Encourages conference attendees to relax and interact with brand reps. This immersive and unique experience enhances brand awareness for the lounge sponsor and highlights their connection to reforestation efforts. Lounge trees are planted locally after the event.
Large brand
Designing a living billboard on the side of a building in a high-traffic area in DFW. Living billboard unique look and texture make it stand out, grab people's attention, and highlight the brand’s sustainability efforts. Accompanying geofencing campaign enhances marketing KPIs. A percentage of the project spend goes to planting trees locally.
local store
Empowering the public to support and participate in local tree plantings through the purchase of reusable bags at their favorite stores. Partnering stores receive customized bags branded with their logo that they can sell on-site. Social media campaigns engage the public, spread awareness, and highlight partnering stores. Profits from tote sales go to planting groves in Dallas.